Corporate Rivalry at 30,000 Feet: How British Airways and Norwegian Air Shuttle Mastered Social Media Marketing

In an era where corporate social media accounts are often sanitized, heavily curated, and stifled by legal departments, a breath of fresh air has emerged from an unlikely source: the aviation industry. British Airways (BA) and Norwegian Air Shuttle, two giants of the European skies, recently engaged in a high-stakes, lighthearted digital skirmish that serves…

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Illinois’ New Social Media Tax: A Legislative Collision Course with the Constitution

Illinois has officially ventured into uncharted and legally perilous waters with the enactment of a new social media tax. Embedded within the state’s latest budget—passed in the early morning hours of June 1—this levy represents one of the most controversial fiscal policies in recent memory. While the concept had been discussed in executive circles for…

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The Illinois Digital Quagmire: A Legislative Post-Mortem of the New Social Media Tax

Illinois has long been a laboratory for ambitious fiscal policy, but the state’s latest foray into digital taxation—a levy on social media platforms—appears to have bypassed the typical laboratory rigors of peer review and legislative scrutiny. Embedded quietly within the state’s massive new budget bill, the tax is being widely criticized not merely as a…

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The Illinois Digital Quagmire: A Deep Dive into the State’s Flawed New Social Media Tax

Illinois has long been known for its aggressive fiscal policies, but the state’s latest legislative maneuver—a tax on social media platforms—has set a new standard for regulatory uncertainty. Embedded deep within the state’s latest budget bill, this levy represents an attempt to extract revenue from the digital economy. However, as legal scholars, tax experts, and…

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