The Great Rental Reset: Navigating the Tug-of-War Between Corporate Concessions and Independent Stability
The landscape of the American rental market is undergoing a structural transformation. Driven by a historic wave of new apartment completions, tenants in major metropolitan areas—particularly across the Sunbelt and the Northeast—are finding themselves in the unfamiliar position of having significant leverage during lease negotiations. As institutional developers grapple with high vacancy rates, the prevalence…
