The AI ROI Paradox: Why Enterprises Are Struggling to Justify Their Multi-Billion Dollar Bets

By PYMNTS | June 26, 2026 As the initial frenzy of generative AI adoption settles into a phase of pragmatic implementation, a sobering reality is beginning to take hold in corporate boardrooms across the globe. Despite the massive capital expenditure funneled into artificial intelligence pilots over the past two years, a significant majority of enterprises…

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Deceptive Marketing or Strategic Growth? Polymarket Faces Scrutiny Over "Phony" Influencer Bets

By PYMNTS | June 21, 2026 The boundary between creative marketing and consumer deception has blurred significantly in the high-stakes world of prediction markets. Polymarket, a leading decentralized platform for wagering on global events, currently finds itself at the center of a firestorm following revelations that it allegedly incentivized social media influencers to present fraudulent…

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