OpenAI Unveils "Sponsored Agents" in Major Evolution of ChatGPT Advertising Strategy
By: PYMNTS & Industry Analysts Published: September 16, 2026 Main Facts: Redefining Conversational Commerce In a bold evolution of digital advertising, OpenAI has officially announced the rollout of user-facing trials for business-sponsored artificial intelligence agents within ChatGPT. Revealed in an official corporate blog post on Wednesday, September 16, 2026, the new feature allows users who…
